Google has tweaked the way in which their “local search” functions by reducing the number of results shown.
Attempting a local search on Google will now result in only 3 options, whereas, up until now a local search would result in 7 options – affectionately known as the “7 pack”.
This halving of the 7 pack only increases the importance of proper SEO management.
To the right is a picture of what the new 3 pack local search now looks like.